Pierhead Project, Bridgetown, St Michael

A five-acre mixed-use waterfront district redefining residential living in historic Bridgetown.

The southern edge of Bridgetown, stretching from Pierhead to Carlisle Bay, sits within Barbados’ UNESCO World Heritage designation. For years, this waterfront carried historic weight but limited modern activation.

That is changing.

The Pierhead Project officially launched in July 2025 after more than two decades of planning. Spearheaded by Neville Isdell, former Chairman and CEO of The Coca-Cola Company and president of World Wide Fund for Nature, the development represents the most comprehensive waterfront transformation ever undertaken in the capital.

The scale is significant:

• Five acres along the Careenage
• US$200 million total investment
• 178 private residences
• 35 food, beverage, retail and cultural spaces

The intention is clear: reconnect Broad Street to the sea and restore the historic wharf into a walkable, active district.

Phased Development Plan

Phase 1 – The Steel Building (2025–2027)

Construction is underway on the first release: 39 apartments across Levels 1–3.

This phase also introduces:

• Retail and F&B village
• Landscaped public spaces
• Heritage trail
• Beach club
• Pointe viewing area
• Direct access to Carlisle Bay beach
• Provision for a water taxi station
• Provision for a chain ferry

Demand has been immediate. Local buyers and business operators secured units within weeks of launch.

Phase 2 – House of Pillars (2027–2028)

Will introduce additional residences and expanded commercial and cultural space.

Phase 3 – Bridge House (2029–2031)

Completes the residential count to 178 units and deepens the mixed-use component with further civic and cultural venues.

From a buyer’s standpoint, early-phase entry typically offers pricing advantage before full district completion.

Residence Barbados acts exclusively for buyers.

If you are considering The Pierhead, we will review:

• Phase pricing and escalation potential
• Rental positioning
• Developer background
• Completion timelines
• Exit strategy

Contact us for the full availability schedule and a private consultation.

• 1,005 sq. ft.
• Unfurnished
• Modern kitchen
• Sea or bay views

• 1,078 sq. ft.
• Unfurnished
• Contemporary layout

• 1,462 sq. ft.
• Furnished
• Larger entertaining spaces

This is capital-city regeneration, not beachfront seclusion.

You are investing in:

• Early-stage waterfront redevelopment
• Government-backed urban renewal
• Mixed-use infrastructure
• Long-term capital appreciation tied to city revitalisation

Urban waterfront projects tend to reprice upward once commercial activation is fully operational.

The key considerations are:

• Phase timing
• Rental positioning within a city environment
• Resale demand profile
• Infrastructure delivery schedule

We advise clients carefully on these factors before commitment.

The Pierhead sits at the threshold between historic downtown Bridgetown and Carlisle Bay’s beachfront.

From your residence, you can:

• Walk to Broad Street
• Access Carlisle Bay directly
• Use future water taxi services
• Connect by pedestrian-friendly pathways

For buyers accustomed to West Coast resort enclaves, this represents a different proposition — urban waterfront living with civic energy.

Residents will benefit from:

• Fully equipped wellness centre and gym
• Community pool
• Beach club access
• Secure covered parking
• 24-hour security
• On-site concierge
• Private landscaped courtyard garden
• Retail promenade with dining and shopping
• Museums and civic spaces
• Restoration of the historic Screw Dock (last of its kind in the Western Hemisphere)
• Marina integration
• Pet-friendly policy

The integration of cultural space is intentional. This is not a standalone residential tower. It is a district.